British TV chef Dame Dame Mary Berry has teamed up with the luxury clothing brand Holland Cooper to front its new Icon Series campaign.

The brand took to social media to share the news posting, 'It is our honour to unveil the first face of The Icon Series - a powerful celebration of women, legacy, and British design. @Damemaryberry has long embodied the values we hold close: timeless style, quiet strength, and a deep appreciation for quality and craftsmanship. A true British icon, her presence in this campaign marks the beginning of a story rooted in heritage and shaped by modern elegance'.